Hello There, 2021.
Hello There, 2021.
Our idea since the first day is to give you a smile (on our scale) by offering you quality glasses at a fair price. While having a positive impact.
But this year more than ever, we want all that: more dreams, more love, more life, more self-help, more freedom, more transparency, more trips, more solidarity, More Laughs, more smiles, more times of quality and sharing.
We have lots of projects to move forward and continue in this direction and we will explain everything as sincerely as possible. We are not perfect, but we want to improve each day.
Here's what we want to do in 2021.
This year we are preparing something that is really important to us: our new collections will be made of ECO acetate.
It is a new incredible process that has been discovered and combines the beauty and qualities of acetate with a plant and biodegradable composition.
And we stop there.
To offer you quality glasses at a fair price, we limit the intermediaries between you and us.
To get there, we draw our glasses in our Parisian studio, then we manufacture them in Asia or France in carefully selected workshops.
Then we assemble and control our eyeglasses in our workshop in France and you offer them exclusively in our shops.
Do you remember Buy One, Give One? The solidarity program we launched 10 years ago already. This year, we celebrate the 600,000th pair given thanks to you!
To go further, we prepare other actions as a monthly solidarity appointment and a selection of models where 10% of sales will be donated to our partner associations. Stay Tuned.
N ° 1 I In 2021, our glasses will be mainly made of ECO acetate, a plant and biodegradable material. We do not yet have a recycling solution for metal components. We work on it but we need to find a material, a veneer method and a cleaner recycling method.
N ° 2 I Our glasses are organic (plastic resin) because it is the most efficient, resistant, accessible and lightweight product. But in 2021, we will offer you a more responsible alternative with mineral glasses (glasses).
N ° 3 I We spent all our shops, workshops and electricity offices 100% green.
N ° 4 I We removed the single-use packaging (boxes) when selling and invested the savings made in a super quality reusable bag.
Also, before the sale we must protect the glasses in individual bags. So we replaced the plastics packets with biodegradable bags.
N ° 5 I Our steering committee is parried woman. Our commitment is also a score of 99/100 to the women-men's professional equality index (comparing career and career changes between men and women), this result is WOW when the regulatory threshold is set at 75 points by the law professional future.
These small actions are a first step and reflect our desire to go further.
We are not perfect but we want to improve.
For design, our teams develop all our collections in our Parisian studio with the help of external stylists, to create for you the most beautiful glasses and the best from a comfort and technical point of view.
For manufacturing, we select only high-end materials and components, manufactured by the most recognized brands in their field.
We also work our acetates with Mazucchelli (Italy), Jinyu and Jimei (China), our hinges are developed by OBE (Germany). Leaders in their sector.
We then choose our manufacturers carefully according to their know-how ensuring one of the best quality of the market. They make your mounts by hand in China or France in the Jura.
This is how we can offer you high-end glasses, are held at 99 €.
We have developed our own corrective glasses directly with a subsidiary of one of the largest glass windows. And we have developed them with such a requirement that among all the tests carried out (in lab and blind), our glasses stand out every time as the best glasses of the market.
And all this for your beautiful eyes.
Assembly in France.
Once these steps are complete, all our eyeglasses, with corrective glasses, are assembled and controlled in France in our workshop.
This workshop is a very big investment for us but we are super proud because it has created more than 30 jobs and ensures super quality and efficiency. On average 480 pairs a day coming out of this workshop.
We have equipped with last generation machines that cut the lenses, the most accurate and fast on the market. They are 3x times faster than traditional machines. Our "Ferrari" to us.
Our glasses are then mounted by our teams that treat your orders. It is here also that each pair of eyeglasses benefits from a quality control. All that done by last generation optical control machines and by hand.
(Middle time past = 2 min by glasses!)
Then you find our glasses exclusively in our shops or on our website. Our opticians are there for you and help you find the pair that will go.
The idea: to ensure a great experience at a fair price.
Our solidarity actions.
The operation is simple: every time you order a pair at home, we finance the cost of a pair of reading glasses to the NGO Restoring Vision.
The association is responsible for sending it to other more local associations in the field, which themselves are responsible for distributing them to those who need it.
These goggles, inexpensive, are easy to distribute to a very large number of people.
The advantage they offer is huge because they are ready for use and only require a very simple view. Thanks to that, they can be distributed in the most difficult locations of access by a large number of associations.
A pair of reading glasses is a real need and can radically change a person's life.
- Better training & education.
- a 20% increase in revenues.
- better quality of life.
Today we have already helped more than 600,000 people find access to the view, thanks to you. ❤️
And we do not want to stop there.
For 2021. Stay Tuned!